She did it her way! Currently living in London this fantastic female entrepreneur who has inspired and paved the way to pursue and succeed in her entrepreneurial dreams. Meet Srilankan beauty Sunita Thevathasan, the founder of Red Creative Productions.
TELL ME ABOUT YOUR CURRENT BUSINESS. WHAT ARE YOU DOING EXACTLY?
I am a founder and producer of Red Creative Productions, It’s a London-based video content production agency. At Red creative productions, we plan and produce result driven video contents for businesses such as TV commercials, Marketing videos, Corporate videos, Online videos, TV shows and events filming.
HOW DID YOU COME UP WITH YOUR BUSINESS IDEA?
I think my media background and experience helped me to start my video production company.
WHAT WERE YOU DOING BEFORE THIS, AND IS THIS YOUR FIRST BUSINESS?
I started my media career at Young Asia Television in Srilanka as a production assistant. I worked there on documentary shows, interviews and storytelling. During that time I applied for the UK working holiday visa and luckily got two years visa to stay in the UK. When I came to the UK, I was looking for jobs in the media sector. In one week time, I got a job offer for a News reader and TV show presenter at the leading Srilankan TV channel in London. I worked almost 7 days a week and worked my way up to producing new TV shows for the channel. TV channel supported me with extending my visa to work permit for 5 years. That helped me to get permanent residency in the UK. 6 years later, TV channel director decided to sell the company. That time I decided to move out of the channel and do some freelance jobs. By doing freelance production jobs, I realised I have a potential to run a company by my own. This is how I started my first business.
WHAT SPECIFIC ADVICE WOULD YOU HAVE FOR YOUNG WOMEN WHO WOULD LIKE TO BECOME AN ENTREPRENEUR?
I would say, find your own strengths and weakness and start doing what you like to do. I believe in stop talking and start doing. I learned a lot along the way when I actually start running my business. Winning or losing it doesn’t matter. What matters most is your work and to keep moving forward.
WHAT IS YOUR GREATEST OBSTACLE AND HOW DID YOU DEALT WITH IT?
I would say, it’s my self-doubt and self-criticism. Sometimes I ask myself; is this the right way to do it? or am I doing this right? my mind keeps throwing questions like whats right or wrong? Can I do this alone? I realised this is all mind game. What I think is what I become. I started changing the way I talk with my mind. I start feeding my mind more positive thoughts by reading books and listening to TED talks, motivational talks and meeting some successful people and sharing thoughts with them.
WHAT IS YOUR PROUDEST ACCOMPLISHMENT?
I feel like I have lots of things in my life that I still would like to achieve. I believe I am now working towards that. To answer this question now, I came from a small town called Trincomalee, Srilanka to the United Kingdom alone with limited knowledge and minimum experience and then progressed my way up to a level of running own my business. I feel proud of myself.
HOW I BLEND LIFE AND WORK TO CREATE THE LIFE I WANT:
I reward myself for my small victories such as winning a new project or getting a new business. I like to spend time for myself. I do Yoga, I read books and listen to motivational talks. I love to spend time with friends and family. I love to surround myself with good loving hearts. They are my strength and energy. Entrepreneurship is a lonely journey. When we have the right support from the right people who will encourage the journey.
I AM INSPIRED BY:
I am inspired by self-started entrepreneurs and their success stories and how they built their enterprises. Virgin founder Richard Branson, Alibaba founder, Jack Ma are my inspirations. They believed in their idea and made it happen.
WHY I CHOSE THIS CAREER…
I enjoy creating videos and working in film production.
HOW I PREPARE FOR SUCCESS…
I constantly read and learn new things and develop myself. I like to have a positive mindset and keep moving forward thoughts regardless of outcome or result. I think I can only see the result when I execute the plans.
DID YOU WRITE A BUSINESS PLAN? WAS IT AN EFFECTIVE TOOL FOR YOU?
I would like to have a plan. Having a written Business plan helps
ARE THERE SPECIFIC ADVANTAGES, DISADVANTAGES TO BEING A WOMEN BUSINESS OWNER?
I think, when it comes to running a business, the struggle is real for a woman as well as for a man. When you believe in your product or service you can make things happen.
MY FAVOURITE BUSINESS TOOL IS…
Social media, LinkedIn and Facebook
THE BEST PIECE OF ADVICE I HAVE EVER BEEN GIVEN IS…
Be positive and focus on your goals.
Thank you, my lovely friend, Jennifer for this opportunity!